our team
The LIV Team
The LIV Team has been built on a foundation of sales, grower and operations, combining over 50 years of experience and extensive industry reputation and relationships
Anthony Innocenti
Managing Partner
Anthony Innocenti began his produce career working with organic growers at a produce distributor. Along with sales, Anthony worked with growers to coordinate crop planning and growth plans which would allow for sustainability for all their growing partners.
With over 20 years in the produce industry, he has developed partnerships with some of the best growers in the industry. Anthony has a proven reputation of providing, year after year, sustainable growth and returns.
“My favorite part of being in the produce industry is the collaboration with growers. As a founding partner, I am proud to be representing quality growers who share my passion for quality, food safety, sustainable farming and healthy sales.”
For more ways Anthony can help you, contact him at: AInnocenti@livproduce.com
Valeria Cuenca
Sales Manager / Grower Relations
Justin Cruz
Sales / Grower Relation
Manny Verduzco
Operation / Packinghouse Manager
Ken Rutledge
Sales / Grower Relation
Rodrigo Salinas
Field Representative /
Food Safety Coordinator
Ethan Lyons
Sales / Logistics Coordinator
Molly Cuenca
Sales Support Coordinator